BUILD AI-NATIVE GTM. FAST.
Transform Your GTM Before GTM Transforms You.
AI is no longer an experiment. It’s the brain for GTM and your future workforce.
Tranformer helps orgs manage this shift.
GET YOUR AI-NATIVE GTM AUDIT
As AI replaces humans in GTM, the result is not just about lowering costs. It’s a reboot for how GTM works.
Transformer is the movement to help companies harness both, building AI-native GTM systems that are agent-first and future-proof.
We design and implement new protocols, new roles, and new rules so GTM teams can shift from low value work to strategic impact.
HOW WE HELP
ORG
Reimagine GTM around AI. Agent management, AI infrastructure and new roles for humans.
MARKET
Turn GTM into code. One unified view for market, targeting, personas, products, content, campaigns
MODEL
New Infrastructure. Data ontology to align agents, process & systems into machine-readable GTM
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Shift from human-first workflows to agent-native operations. OpenGTM helps leaders redesign structures, incentives, and decision-systems around AI—turning GTM, product, and data teams into continuous learners that adapt and deploy at machine speed.
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Bring AI into the systems your teams already use. From CRM to Notion to your data warehouse, we integrate foundational agents that enhance daily decisions, automate workflows, and surface insights across every layer of your stack.
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The new competitive advantage is how your humans and agents collaborate. We help organizations define, train, and govern their agent ecosystem—building trust, accountability, and shared intelligence between people and machines.
Our Approach
For Transformer members, AI is more than a cost lever. It is a chance to rebuild how GTM works. AI as an engine for growth and a solution to broken GTM. Every transformation is different, shaped by your company’s market and goals.
That’s why we don’t treat AI as a black box.
We model your GTM in PRISMA, run Evals to benchmark your GTM jobs, then redesign how marketing, sales, and ops operate. To make the Transformer movement stick, we follow the 10-20-70 principle—10% RLHF and fine tuning, 20% people and process. 70% data and agents.
New roles, new incentives, and new adoption paths.
Together, they give you the GTM architecture to scale with confidence.
Why Transformer?
Transformer is the world’s #1 AI-native transformation program for GTM.
We’ve helped the best companies in the world re-invent their GTM around AI.
WE CAN HELP YOU TOO.
LET’S TALK
Make a bet on AI-first GTM
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